Sunday, September 22, 2019

Bollywood Film Essay Example for Free

Bollywood Film Essay The development of technology has caused various changes in the different aspects of the society. One of the most observable modifications is in terms of the source of entertainment for most people. Nowadays, majority of the people are interested in watching movies. They tend to get the satisfaction out of looking at actors and actresses play various roles. Motion pictures also portray different themes that could be focused on romance, actions, horror, science fiction, and others. The clamor for movies also paved the way for the success and popularity of numerous thespians such as those in Bollywood. Bollywood usually make movies that feature the concept of Scopophilia, which literally means the â€Å"love of watching. † This term is also synonymous with voyeurism that pertains to the experience of sexual gratification by means of observing other people in secret. Most of the time, the object of such kind of desire is someone who is undressed or engaged in a sexual activity. The main idea in the concept of scopophilia is that the one who is looking or peeping does not interact with the person being observed. In the same manner that movie-viewing also adheres to such practice because the audience watches the activities of the people on the screen, who are unaware that they are being observed. Most of the time, filmmakers would use erotic scenes in order to satisfy the sense of scopophilia within a person. However, they could get around it by featuring a chaste woman in the plot of the story. In this sense, the filmmakers are actually creating a balance between a woman who easily engages in sexual activity and another female who represents the conservative value of being chaste. This is greatly observable in Shri 420, wherein it shows two women that were linked with the main character Raj, Vidya the virtuous woman and Maya the sultry temptress. The film shows erotic scenes especially those involving Maya. Nevertheless, they were able to get away with it because of the argument that these scenes are important in order to show the difference of Maya from Vidya. As such, erotic scenes were perceived to have an important purpose in the plot of the story to be able to distinguish the kinds of women that exist. This also symbolizes the difference of the good and the bad that is shown in the movie, wherein Raj was with Vidya when he was still living a morally upright life but later on tempted by Maya when he was already engaged in illegal activities. The discussions above show that scopophilia is actually the main idea behind the very nature of movie-watching. Filmmakers usually use erotic scenes in order to satisfy this kind of desire within a person. Nevertheless, erotic scenes also have an important part in the movie as it tends to distinguish the upright life from the unethical one by using women as examples.

Saturday, September 21, 2019

Cross-cultural Communication and Marketing of Museums

Cross-cultural Communication and Marketing of Museums Museum is a place for leisure, education and protection of global civilizations. It is an important public service sector and tourism attraction. As an NPO (Non-Profit Organization), how it play in the context of globalization is an interesting and worth studying subject. Therefore, in this report, it will discuss the cross-cultural communication and marketing of the international museums in London. How the Science Museum and Victoria Albert Museum perform in the background of globalisation will emphasis on how to attract diversified needs and improve service quality. The study will come out with some implications, through analysis of the observation held in the museum. Research was carried out in the forms of data collection. It randomly picked up the issues the visitors encountered while visiting the museum, by using the problem-oriented approach. This approach indeed added a lot of fun in my research, on one hand. A case in point, I saw an elder woman, who pushed a baby carriage, was wandering in a channel. In the beginning, I thought she had some problems and was in need for help, I stepped forward to ask her, and humorously was told that she just wanted to make her grandchildren sleeping. On the other hand, it is an effective, stimulated and enjoyable approach, so that I was encountered in the process. Later, I will describe four special events that meaningful for me and for this observation of globalization. The first thing happened in a gallery of jewellery and other ornaments in the Victoria and Albert Museum, I met a Chinese tourist who was going to take a photo of a pair of sword. At that moment, an administrator blocked him. I went to talk to the man immediately and discovered that he just could not help to photograph the precise sword. In addition, he also mentioned that although the majority of the exhibits in this museum allow photographing, but there is still a small part of non-photos area. However, which are specific non-photos areas, he was not very clear, but he believed that there must have some reminder in those areas and if inappropriate, the administrator will told him. So he did not care about the rules and regulations of the museum, which is not a big deal for him and do not want to spare some time to note down these regulations. The second incident occurred during my visit to a Chinese art exhibition. It is about the understanding of a French visitor towards a Chinese collection ?C a statue of. The tourist asked me about the history of this person, who is admired by most of the Chinese. When I was talking about the public faith of Kuan Kung as the God of Wealth in China, he interrupted me and said that this belief is very interesting. Then he explains his opinion that people need to success by themselves, but not ask for god for help and he also doubt that this was why Chinese doing business through Guanxi made sense. After this, we kept going on this topic. The third thing is about a Japanese mother and her daughter in Science Museum. They are living in London for couple of years. This time, she planned to take her daughter to practice zone, named Launchpad to play a game called the Big Machine. Many people were there and every parts of the game were occupied. She said that she used to bringing her daughter to the Science Museum because children can practice the knowledge there, but every time they just enjoyed one or two parts of the game. Luckily, she said, today we play the four parts of the game and this is due to a very kind American parent who let us play after noticing that we are waiting for a long time. I ask her that why she did not grasp opportunity by them. The explanations she gives to me are impressive. The first one is, in her opinion, she did not want to disturb someone enjoying the game. Second she said that the child is too shame to play with others, she is now seven 7 years old. Finally, she said they had time to visi t this museum, so she did not worry about any chance to practice. The last one, it is very simple, but worth for analysis. It is an Australia woman. She came to me and asked me for the time. After I told her, she complain that the root design and layout of the exhibition in the Science Museum are so bad that she cannot use time efficiency and missed many collections. It is a pity for the tourist. Although there exist the anti-globalization voices, such as German Martin and Schumanns (1996) The Global Trap, the British author Alan Rugmans (2001) the end of globalization, , for now, Globalization is an indisputable fact and continually affects everyones daily lives. As Held and McGrew (2000) emphasized that globalization is currently does not have a universally accepted definition by the world. In the past, the globalization is far more defined as the formation of the global market, where the goods, technology, services; capital can flow and trade freely in the world (Theodre Levitt, 1985). However, the results of theoretical research on the current point of view, this is only part of globalization. From Roland Robertson (1992), has started to pay attention to the broader implication of globalization. That is globalization is a set of globalization among economic, political, cultural, technological and other processes. Here we will focus on cultural globalization, and some of the theories on cross-cultural communication and marketing. Giddens and others transformationlists (2001) thought that globalization is a comprehensive process of development and the economic globalization is bound to lead to the globalization of culture and value. Along with the acceleration of globalization, the impact of globalization on culture has also been keen to explore by scholars. The first understanding believes that cultural globalization is the formation of a common or a single culture, which can be described as a cultural homogeneity (Stephan Dahl,). They explored that cultural globalization refers to mutual penetration, absorption of the worldwide different lifestyles, consumption patterns, ideas, and awareness, thus the development of culture will show the trend of homogenization. The second major theory insists that cultural globalization is the parallel process of homogenization and heterogeneous, or the dialectic of globalization and localization in parallel (). The third main study directly denies the existence of cultural globalization. Samuel Huntington () is an important critics of globalization discourse. He made his famous clash of civilizations theory, which Demonstrate the development of world history will strengthen the differences and conflicts between civilizations. Throughout these theoretical insights, in line with materialistic point of view, cultural globalization is inevitable. Moreover, in reality, we can find the subtle changes are taking place in the worlds civilizations, whatever the western or oriental. (David Herder, 2001). Therefore, this cultural is still diversified in the context of globalization. Cross-cultural communication and marketing of an organization will determine whether it is able to compete in the global market to survive. Cross-cultural communication is to study how people from different cultural backgrounds communicate effectively with each other through language, behaviour, etc. (Cross-cultural communication, 2008). Cross-cultural communication involves a lot of the edge of disciplines, including psychology, ethnology, culture and science. Cross-cultural communication theories are the mainly base on theories that study difference between the values of the culture. These theories include the Geert Hofstedes (2001) five dimensions of culture, Fons Trompenaars and Charles Hampden-Turners seven dimensions culture model. The following will be further elaborated in Fons Trompenaars models, combined with the investigation to analyse how museums manage and market in cross-cultural environment , both of the achievements and shortcomings, through our investigation, although very simple and not comprehensive. First of all, will be a brief introduction of Trompenaars model(). This model, like other onions model studies the culture by dividing into seven dimensions. Five dimensions of them are reflecting how people interact with each other. The first dimension is Universalism versus Particularism(). Universalism is more emphasis on the importance of the rules and regulation system. As described in his book, Americans do not tend to lie when disobey the regulation or rules. The second is Individualism versus Collectivism, which show whether the relationship between the individual and the collective is an Isolationism, or collectivism. The next is Neutral vs. Emotional expression is a measure of whether the emotion is naturally revealed. The fourth one is the Specific versus Diffuse. These are being considered when weighing the participation and responsibility of individuals in the organization. The fifth is the recognition of the position, named Achievement versus Ascription. Trompenaars arg ues that some people believe the position embody the personal contributions, but not your organization. In other words, they measure the loyalty towards organization. The last but one is a Sequential versus Synchronic, mainly to reflect the concept of time of the different cultures. The last one is Internal versus External Orientation, which are to examine the different cultural attitudes on the external environment. There are two arguments, some think that people are controlled by environment, while the others insist human being Dominate the environment. These seven dimensions are well defined and being used to analyse how cultural differences in the museum. However, there is a need to introduce one management framework to help us figure out some implications from the cross-cultural analysis. Therefore, we would also like to use SERVQUAL theory() to study customer perceptions of service quality in the museum. SERVQUAL is based on the theory of total quality management theory and puts forward in the service industry. The core of this new service quality evaluation system is the Service Quality Model or 5GAP model. Firstly, SERVQUAL divides service quality into five levels: physical Tangibles, Reliability, Responsiveness, Assurance, Empathy, including total 22 small questions. The method used to analyse is to measure the gap between customer perception and expectation. Whereby, the company need to fix up the other four gaps ,which are less understanding of the customers expectation, wrong service design and standards, failure to standards of service delivery, not match between service performance and service promise. While some reviews on the theory argue, it needs for appropriate modifications when applied in cross-cultural study (Smith Reynolds, 2002), nevertheless, beca use of time and a limited extent to research, we will still stick to the original theory. The first step of analysis will focus on the customers cultural differences. From the above, it suggests that the cultural differences still exist, as the transformation theory argues. However, following the Trompenaars model, we can examine these differences specifically. Above all, the photograph incident indicates that the Western view on rules and regulations are different from the oriental. As usual, most Western tourists have not the habit of taking pictures in the museum. This is because of their awareness of the requirements in the museum in one hand, in the other hand, that they pay more attention to understand the exhibits, rather than simply to mark the travel. Of course, we cannot judge the person who take photos in the museum is fault, but it did tell us that how different values and norms conveyed by different persons. The Chinese tend to disregard the rules, although he knew. In the meantime, there are many other tourists spend some time looking through the maps and rules in the brochure. This is somehow referring to the first dimension that Trompenaars said whether to obey the rules. Easily, the query of the French visitor that I met in the Chinese gallery, make me feel uncomfortable. However, it can refer to the fifth dimension and reveal the distinction between west and east towards personal achievement and the environment. The French person, represent the West, prefer to success by his own effort, but not the god. We can say westerners are more pragmatic and rational. In other words, Chinese rely more on the external environment, while westerners desire to control the environment much more. Followed by, the Japanese mothers shyness is unlike the West, where the parents who can speak calmly of ideas, more open and proactive. This is about the personal liberty. The westerners used to and dare to express their ideas, because in their opinion, everyone is equal to the world, besides the game in the museum. Yet, the mother did not think by this way, she was worry about the others or maybe avoid some risks that disobey their norms. As cite in the model, the mother is more neutral than the American parent is. Eventually, the Australian woman seems to care about the quality of her visit and hope herself has enough time to look around and explore more about the exhibits. Unfortunately, she did not make it. As she complained, she does not like the open form of display in the museum, especially the large museum. She even regards this as time consuming. We can suggest that she takes time serious and tend to not to do one thing at one time. As indicated in the VA Report on Cultural Diversity 2007() , the manager has insight the trend that more BAME(Black, Asian Minority Ethnic) background audience visit the museum(, but there is little forces on impact on service quality by the cultural differences, even more there is no reports for 2008 and 2009. Recommended by the SERVQUAL model, that can offer some implication on five fields. For one thing, the museum needs to make more effort on tangible aspect, to avoid the irregularities. For example, Rules need to be modifying in a clear and well delivering and more clear signs are demanded, too. This not only makes the visiting smoothly for visitors, but also protects the heritage in the museum. To accommodate the customers who are not emotional, there is better to employ some advisors or rules in the practice zone. In addition, it can use some systems, like booking system for this kind of customers to book in advanced or when entry. This will assure the customer right to enjoy the facilities in the museum. Many of tourist use no more than one day to look around in the museum, this is a pity for them. How to make up this perception difference of service quality is worth analysis. In China, museums prefer to make some valuable roots for visitors, this will save time and value for custom ers. This is related to the reliability of the service, because if the visitor can not well experience the service, or the exhibitions provided by museum, that means the museum has neglect its aim due to responsible for its own loss and profit. To conclude, this is just a small observation in museum. The result turns out without enough supportive evidence is a disadvantage of this paper. Over all, it is beneficial to discuss about how a NPO, as well as the public sector to face the globalization, especially manage in the cross-cultural environment. Reference Iris V. and Linds B. (2000) Intercultural Business Communication in the Global Workplace (second edition). McGraw-Hill Stephan Dahl () Communications and Culture Transformation Benjamin Barbers McWorld vs. Jihad Finola Kerrigan, Peter Fraser, Mustafa Ozbilgin (2004) Arts Marketing Butterworth-Heinemann Alan M. Rugman (2001) The End of Globalization: What it means for Business (Paperback). Random House Business Books; German Martin and Schumanns (1996) The Global Trap: Civilization and the Assault on Democracy and Prosperity The Global Trap: Civilization and the Assault on Democracy and Prosperity (Paperback), St. Martins Press; David Held and Anthony McGrew (2000) The global transformations reader: an introduction to the globalization debate. Cambridge: Polity Press; Theodore Levitt (1984) The globalization of markets THE McKINSEY QUARTERLY 1984 Summer; Robertson R. (1992) Globalization: Social Theory and Global Culture (Published in association with Theory, Culture Society) (Paperback), Sage Publications Ltd; Giddens, Anthony (Ed.) (2001) The Global Third Way Debate. Cambridge : Polity; Cross-cultural communication (2008) Wikipedia. Available from:http://en.wikipedia.org/wiki/Cross-cultural_communication [ accessed 02 Jan 2010]

Friday, September 20, 2019

Beauty and The Color Purple :: essays research papers fc

â€Å"Though we travel the world over to find the beautiful, we must carry it with us or we find it not† -Ralph Waldo Emerson As stated by Emerson, beauty cannot be found unless carried within one’s self first. In the novel by Alice Walker, â€Å"The Color Purple†, Celie finds out that beauty is not real unless it is first found within, so that that beauty felt can reflect for others to see. [Celie went through traumatic struggles before she ever felt beautiful starting with the treatment of influential men in her life. Although she felt more connection with women in her life, her early encounters with Shug greatly accounted for her self worth at the time. However, Celie could not be beautiful to others unless she found beauty within herself, for herself.]   Ã‚  Ã‚  Ã‚  Ã‚  For the majority of the novel, Celie was never told she was or could be beautiful by men, she was told how much of nothing she was to them. Beauty was something Celie learned was for women who enjoyed having sex, something for women who had confidence, which was something she could never feel for herself. She was constantly mis treated and told what to do by men like her father and Albert. The book opens with her being raped by her father. He tells her to tell nobody but God, and she begins to be scared of saying â€Å"no† to men, she feels she needs to take the abuse, Celie would â€Å"be wood† because wood does not feel pain. Her father dominates and makes Celie feel like she was bad, like she did something to deserve this. She felt she was worth little because she should allow her father to do thing like this to her. She felt controlled, dominated and therefore subordinate to men. Her self worth had gone from little down to nothing, and she was to ld by her father how ugly she was.   Ã‚  Ã‚  Ã‚  Ã‚  Not only had her father told her she was ugly, Shug Avery also took it into her own hands when attempting to make Celie feel ugly. Celie began to feel even worse when she first met Shug Avery, and the excitement she had to see Shug, was ruined as a dark shadow hovered over Celie, making her feel more ugly than she had ever thought. Shug Avery was spoken about by Albert like some kind of Goddess. She was the epitome of beauty for Celie because Albert had spoken about her so fondly.

Thursday, September 19, 2019

Pledge of Allegiance: A Perfect Symbol of Hypocrisy Essay -- American

Every morning over 75 million students around the nation recite the Pledge of Allegiance verbatim (Digest of Education Statistics). If one walks up to one of these students and asks them about the meaning and the origin of this pledge, what would they say? Nothing. However, even though more than a million students recite these words every day, not more than half probably know the true meaning behind these words. One cannot deny the fact that most of these children just want to get this pledge â€Å"over with† to continue talking to their peers. The Pledge of Allegiance has gone through several changes since Francis Bellamy, a Baptist minister, wrote it in 1892. The pledge acts as a source of patriotism, national pride and controversy. The statement, â€Å"under God† has caused much controversy and has created a distinct line between the supporters and non supporters of the pledge. America, which famously provides one with true equality, ironically has a pledge that goes against its doctrine and foundations. The changes that occur throughout the years to the pledge that results in its undeniable controversy and losing value. The adjustments lead to the pledge’s undeniable ambiguity and the nation should revert to its previous 1924 pledge. Every day, while facing the flag, American students exhibit their loyalty to the country by reciting the Pledge of Allegiance. Written in 1892, during the 400th celebration of Columbus Day, the pledge used in â€Å"ceremonies that would culminate in raising of the flag† (Pledge of Allegiance). The creation of the pledge resulted from one sole event, the Civil War. Before the American Civil War of 1861, the American flag used to be a rare sight for many people. The Civil War resulted in the rise of patriotism an... ...ual. Baer, John. The Pledge of Allegiance, A Centennial History, 1892 - 1992, Annapolis, Md. Free State Press, Inc., 1992. "The Pledge of Allegiance." The Pledge of Allegiance. Aug. 17 2006: n.p. SIRS Government Reporter. Web. 02 Apr 2012. Demar, Gary. "The Pledge of Allegiance Goes to Trial." American Vision. N.p., 04/10/2005. Web. 27 March 2012. Nunberg, Geoffrey. "I Pledge Allegiance To Linguistic Obfuscation." npr.org. npr, 30/03/2010. Web. 1 Apr 2012. United States. U.S. Department of Veteran Affairs. Pledge of Allegiance. VA: , Web. Kline, Austin, â€Å"Defending ‘under God’ in the Pledge of Allegiance,† posted on the â€Å"About† website, March 30th, 2004, Drey, Riley. "Misguided Patriotism and the Pledge of Allegiance." LDS Liberty. Riley Drey, 24/11/2010. Web. 24 March 2012. Nunberg, Geoffrey. E-mail Interview. 3/4/2012.

Wednesday, September 18, 2019

Teaching Evolution in Public Schools Essay -- Essays on Teaching Evol

Many groups have tried to push their ideas on the public through schooling. Public school students, numbering in the millions, seem a perfect, captive audience for the promulgation of the ideas of a few self-righteous groups. These groups have tried to influence national thinking by promoting their views in the classroom, but this is not an acceptable method. A public school classroom is a place for the passing of accepted knowledge from an instructor to a student, not the place for the ideas of the ignorant few to influence the thinking of the many. The local and state school boards serve as the check on the vocal few and determine the curriculum to be administered to the throngs of students attending class. Current science curriculum is widely accepted. Parents and communities have no complaints over their students learning about the classification of animals and plants, chemistry, gravity, cells, and body processes. The complaints are focused around the teaching of evolution, but for the many educated people in the field of biology, evolution is a basic principle. Public school students must be exposed to this fundamental concept and be familiar with it. Evolution must be taught in schools since it is a scientific model that cannot and should not be ignored. All other alternatives—creation science, intelligent design, creationism, and others—are religious and have no place in the public school classroom. Looking at the historical precedent and scientific acceptance, evolution is the only model of life origins and progression that should be taught in public schools. The battle regarding evolution in public schools has been going on for over a century. Charles Darwin published his book On the Origin of Species by Means o... ...[17] â€Å"Science.† Webster’s Dictionary. 1042. [18] Moore 133. [19] Harbaugh, M.J. Fundamentals of Biology. 450. [20] Harbaugh 403. [21] National Science Education Standards. 201. [Emphasis added.] [22] Appleman, Philip. Darwin. 592. [23] â€Å"NSTA Position Statement.† [24] â€Å"Academic Standards for Science and Technology.† http://www.pde.state.pa.us/k12/lib/k12/scitech.pdf. 15-17. [25] The National Science Education Standards. 185. [26] Burlingame, Leonas Lancelot. General Biology. 381-2. [27] â€Å"Science and Creationism.† http://books.nap.edu/html/creationism/appendix.html. [28] Moore 135. [29] Moore 135. [30] â€Å"NSTA Position Statement: The Teaching of Evolution.† [31] National Science Education Standards. 184. [32] Brandwein, Paul. Teaching High School Science: A Book of Methods. 255. [33] Brandwein 254. [34] Brandwein 255.

Tuesday, September 17, 2019

English is a second language Essay

For many poets, English is a second language. Many poets feel trapped between two cultures. Choose 3 poems we have studied which show this. The collection of three poems I have chosen to use give an in-depth incite into the fears and feelings that an outsider goes through after settling in to a new country. The cultural differences between the poet’s home countries and their new home country become very clear and this major life change is mainly what fuels their discontent. All three of the poems give the impression that the poet is unattached and that they feel as if they are not a member of any nation. All these problems are shown in the three poems and by the end of each poem the reader almost feels as if they have some role to play in this person feeling so alone. The first of the three poems is called, â€Å"Search for my tongue,† and it is about the poet searching herself for her mother tongue. The poem starts with a sense of bereavement as the poet mourns the loss of her mother tongue. The first few lines give the sense that the poet is proud of her roots and that her mother tongue is one of the only things left that attaches her to her home country. Her feelings towards her roots are strong and in the last few lines of the play we see how deep her roots go. The poem describes how her new language has starved her old one and how she strives to be able to speak as fluently as before. She seems to almost feel hate towards the new language that has starved her much loved mother tongue. She uses blunt sensual expressions to describe her emotional turmoil which shows how much her mother tongue means to her. â€Å"Mother tongue would rot. Rot and die in your mouth, until you had to spit it out. † The whole mood of the poem changes during the line, â€Å"I thought I spit out but over night while I dream, it grows back,† The but is pivotal in this line as it swings the mood of the poem around completely. The return of the mother tongue is signified by the six lines of translated Arab compete with phonetic expressions for the reader’s benefit. After this section of Arab text the poem suddenly springs into life. The sudden reappearance of the mother tongue is described using spring imagery. This may be used to signify the blossoming of her mother tongue after being dormant through the dark ‘winter’. This new soft and gentile description of her feelings is a lot different from the dark, harsh description that was existent at the start of the poem. This shows that when she has her mother tongue at her disposal she feels more relaxed and a lot happier with her new surroundings. The mother tongue gives her a feeling of a greater identity and a little bit of her past culture may help soften her evident homesickness. â€Å"Half Caste,† is a poem which takes on the term ‘Half Cast’ and the feelings that go through the mind of an half cast person. There is a great feeling of entrapment as the reader reads this poem as the poet comes across as being slightly aggressive and he uses the word, ‘You’ which automatically accuses the reader not a selected minority. This direct approach shows that this person is angry at the entire nation and that their frustration is down to the British people labelling people ‘half caste’. He uses phonetic language throughout the poem and that it’s like he’s teasing people who think he’s â€Å"only† half-caste. He uses comedy but at the same time he is teasing the reader as he is making people think again about how half caste doesn’t mean half minded. At the start of the poem he says, â€Å"Excuse me standing on one leg, im half caste,† This quote is written to be slightly ironic as throughout the rest of the poem he questions the discrimination against half-caste people. It also seems to be the poets English ‘half’ as in the next paragraph the text changes and it becomes clear that this is his Caribbean ‘half’. The way in which this poem is written shows the personality split that the poet must feel. Sometimes he may feel proud to be English and another day he may be ashamed to be Caribbean and vice versa. Throughout the poem the phrase, â€Å"explain yuself,† is repeated many times and it shows that he is disgraced by the actions of the reader and that he wants some reason to why he is subject to being tossed into a separate group to the average Englishman. He shows that a commonly used word like ‘Half Caste’ can be hurtful to someone of a mixed race. The poet is similar to the poet in the first poem because they both feel detached from their backgrounds and they both have come from different countries. â€Å"Search for my tongue,† and ,†Half Caste,† both deal with different problems when migrating to a new country. â€Å"Search for my tongue,† deals with the torment of losing touch with your past language and culture. † Half Caste,† deals with the discrimination against foreigners which is mostly spoken by people who don’t believe they have said anything wrong. This unawareness to the hurt such a widely excepted phrase like ‘Half Caste’ can cause someone needs to be improved and â€Å"Half Caste,† highlights this. The third poem, â€Å"Presents from my aunts in Pakistan. † is similar to the other two as the poet feel alienated from her past home and her present home. The quote, â€Å"I was alien in the living room. † The poet’s unease opening her presents shows that she feels she doesn’t belong to that culture anymore. The fact that she is half English makes her feel that she isn’t Pakistani enough to be able to were these clothes. The fact that she is half cast makes her feel detached from both her current and her past cultures. She is stuck in the middle of two worlds, much like John Agard in the poem, â€Å"Half cast†. As the poem goes on the poet searches her memory for any hints towards her past. Her memories of Pakistan to her are properly one of the most important things she has as they confirm her identity. Her Aunts gifts bring out a reaction in her friend which shows the large cultural differences between the two countries. The quote, â€Å"Didn’t impress the school friend who sat on my bed, asked to see my weekend clothes,† shows that to the English friend her Pakistani clothes were boring and she asked to see her casual wear instead of admiring the dazzling colour. In Pakistan these clothes would be rated very highly amongst teenagers and this huge difference in opinions give her a option, to be a English girl or a Pakistani girl. This indecision shows how she is stuck between two cultures. The poem says that she â€Å"longs† for denim and corduroy indicating her English side, but she also wants her parent’s Pakistani camel skin lamp. When the lamp is switched on, it shows a wonderful array of colours, but when it’s off it becomes dull. Maybe this represents the colourfulness of the Pakistani culture in comparison with the colourless English culture. In conclusion these three poems give the reader a different view of people who are half-caste or who have emigrated to a different country. They show the torment of not being fully attached to a certain culture and also the strain of adapting to a new language and a new culture. The poets of these three poems help the reader consider issues that they would have never thought about before for example the offence of being called ‘Half-Caste’.

Monday, September 16, 2019

The Demand of Samsung

I. The demand for smartphones worldwide. – The worldwide mobile phone market grew 1. 9% year over year in the fourth quarter of 2012 (4Q12), as the number of smartphone sales raised to levels nearly equal to those of other phones. 219. 4 million units in 4Q12, which represents 45. 5% of all mobile phone shipments, the highest percentage ever. On an annual basis, 712. 6 million smartphones were shipped globally in 2012, which was 44. 1% more than in 2011. Top Five Smartphone Vendors, Shipments, and Market Share Calendar Year 2012 (Units in Millions) Vendor2012 Unit Shipments2012 Market Share2011 Unit Shipments2011 Market ShareYear over Year Change 1. Samsung215. 830. 3%94. 219. 0%129. 1% 2. Apple135. 919. 1%93. 118. 8%46. 9% 3. Nokia35. 14. 9%77. 315. 6%-54. 6% 4. HTC32. 64. 6%43. 68. 8%-25. 2% 5. Research In Motion32. 54. 6%51. 110. 3%-36. 4% Others260. 736. 5%135. 327. 5%92. 7% Total712. 100. 0%494. 6100. 0%44. 1% Source: IDC Worldwide Mobile Phone Tracker, January 24, 2013 - The huge demand from all over the world -> the need for expanding the production facilities as well as the employees. II. Production plan -Over the world,Samsung has plants in 5 countries: China,Korea,Brazil,India and Viet Nam. – The Vietnam unit of the company has started construction on the plant in Yen Binh Industrial Park in Thai Nguyen province.Operation of the plant, which will mainly produce mobile phones, is expected to start from the end of the year, and production is projected to be boosted since 2014 to hit 120 million units by 2015. -Together with the current plant in Bac Ninh Industrial Area in Vietnam, the completion of the new plant will lift production capacity of Samsung's Vietnam unit to 240 million by 2015, accounting over half of Samsung's total projected capacity. Prime Minister Nguyen Tan Dung (2nd, R), leaders of Samsung and guests press the button to start work on the hi-tech complex of Samsung in Thai Nguyen >The locations of the factories have major effects on the firm’s performance as establishing factories in these countries helps reduce the cost of renting space as well as the labor cost than in other countries due to the fact that they are big countries with a high population. ->helps increase the revenue of the firm. -The more factories they build, the more benefits they gain because according to economies of scale, the average cost per unit produced declines as the firm produces more units as the facilities stay the same. ->helps sell more products-> more profit.